OLYMPIC TORCH RELAY 2012

In 2012, Culture Creative undertook the entire logistics planning and delivery of the Olympic Torch Relay through three days in Northumberland.

Category: Event & Production Management

Event Type: Sport Relay 

Services: Logistics Planning, Traffic Management, Community Liaison and Programming 

Attendance: 7,500 evening celebration, 100,000 on route

Partnerships: LOCOG, Northumberland County Council, Northumberland Estates

Location: Northumberland

Country: England 

In 2012, Culture Creative undertook the entire logistics planning and delivery of the Olympic Torch Relay through three days in Northumberland. The team oversaw every element of the delivery including management of 85 miles of relay, over 350 traffic management interventions, community events, sporting participation and schools coordination. The event included an evening celebration for 7,500 in the grounds of Alnwick Castle with live music from the Little Comets and local indie bands, dance act Twist and Pulse and guest appearances.